Ferrari wants meeting on Formula 1 future
17 June 2014 – Ferrari has proposed a meeting of important Formula 1 figures to discuss the future of the sport.
The marque's President, Luca di Montezemolo, expressed concerns in a letter to Formula 1 supremo Bernie Ecclestone and Donald McKenzie, the President of CVC Capital Partners, the main shareholder in the sport.
Ferrari says it decided to act "to turn the sport away from the wrong turn it appears to have taken".
It clarified that the letter "is not an ultimatum, nor a threat, but a proposal to call together all the key players in the sport to sit down around a table and come up with new ideas that will see Formula 1 continue to set the benchmark in motorsport, on level terms with global events such as the Olympics and the football World Cup."
Di Montezemolo, who has offered to stage the meeting at the outfit's Maranello base, wants to see "a collective brainstorming to act for the good of Formula 1" including teams, sponsors, Grand Prix promoters and media.
He is also keen for major brands outside of the sport, such as Apple and Google, to attend and contribute.
Ferrari added: "Formula 1 has to be based on technical innovation, research and development, but this must all be done with sustainable costs and must be moved forward as part of a product that can put on a show.
"Because it is the show that draws in the commercial partners, the sponsors and, above all, the fans, who are the real end users of the Formula 1 product."